Second 3: Kinetic
No doubts about it, this firm is fighting hard. But one look at the latest market share and sales figures released by SIAM show it’s a losing battle, to say the least, for Kinetic in India. Though it has a variety of products like Velocity, GF 125, Challenger etc., which are widely spread across all segments, none of them is a hot favourite – they clearly lack unique selling propositions. Not to forget the very ambitious Kinetic Comet 250, which is priced at Rs.1.67 lacs & has found very few takers. Can they challenge the leaders? Not this year...
For complete IIPM article click here
Source:- IIPM Editorial
Visit also:- IIPM Publication, Business & Economy & Arindam Chaudhuri Initiative
No doubts about it, this firm is fighting hard. But one look at the latest market share and sales figures released by SIAM show it’s a losing battle, to say the least, for Kinetic in India. Though it has a variety of products like Velocity, GF 125, Challenger etc., which are widely spread across all segments, none of them is a hot favourite – they clearly lack unique selling propositions. Not to forget the very ambitious Kinetic Comet 250, which is priced at Rs.1.67 lacs & has found very few takers. Can they challenge the leaders? Not this year...
For complete IIPM article click here
Source:- IIPM Editorial
Visit also:- IIPM Publication, Business & Economy & Arindam Chaudhuri Initiative
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