Wednesday, October 04, 2006

Nestlé and the Chocolate Factory

Remember the famous Rowntree chocolate factory in York, England, that has been making Nestlé Smarties – the colorful sugarcoated chocolate buttons – since 1937? Now, the Rowntree chocolate factory has stopped making Smarties, as Nestlé has moved the production to Hamburg in Germany. In the process, the Swiss confectioner, that is facing stiff competition from other chocolate makers like Cadbury and Mars, also announced the loss of 645 jobs at Rowntree, while adding that the job losses were part of a wider restructuring to improve “the competitiveness of the York factory and the group’s overall European confectionery business.”

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Source:- IIPM Editorial

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