Friday, October 26, 2007

Google always looks to venture into different services

Mark Blowers, Senior Analyst, IT Infrastructure, Butler Group, says “Google always looks to venture into different services whether e-mail, chat, text messaging based search. So, its venture into voice communication was expected as that would be what consumers would want. Through this purchase, Google is positioning itself as a true player in communication.”

This makes matters worse for soft ware giant Microsoft, which might not be feeling really that big now. Struggling to compete with its relatively young counterpart, which has blatantly marched ahead to steal the show when it comes to online advertising, as well as its unquestioned dominance in the web search category. Noticeably, as per Nielson/Net ratings, Google is leading the Internet search market space with 55% market share followed by Yahoo (22%), MSN (9%) & AOL (5.4%).
For Complete IIPM Article, Click on IIPM Article

Source: IIPM Editorial, 2006

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